Our clients hit their targets thanks to our Pricing insights

Working alongside Europe's retail heavyweights, Mercio is rolling out an intuitive, high-performance solution that's the full package: combining cutting-edge software with strategic consulting. Our team of elite engineers (Polytechnique, Stanford) and seasoned retail veterans will partner with you to deploy a game-changing pricing strategy.

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Our pricing insights are a game-changer

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An AI model focused on "winning the shopper"

Our algorithms are specifically tailored for "brick-and-mortar" price management, addressing their unique challenges such as segmentation, price consistency, competitive matching, price elasticity, data visualization, margin optimization, and promotional strategies.

Autonomous AI agents crunch thousands of parameters across millions of price points to deliver optimal recommendations, driving success from headquarters down to the store level.

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Leverage our proven pricing expertise to fine-tune your retail price architecture

More than a tool, Mercio is a strategic partner that guarantees a 12-week deployment and a quick ROI. Our pricing experts train you to accelerate change management and challenge your internal practices to improve your market positioning.

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Tailor Mercio to your pricing strategy

Mercio adapts to all retailer strategies and processes thanks to flexible configuration: customized rules, integration of specific data.

Our expert retail & pricing team supports you on a daily basis, with a gradual rollout tailored to your maturity level.

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Speed, pinpoint accuracy, and lasting impact

Our conviction is that an intuitive interface democratizes access to data, accelerates decision-making, and frees up bandwidth for analysis. Thanks to Mercio’s user-friendly design, pricing managers gain autonomy and unlock the full potential of the tool.

Our latest articles: Pricing expertise at your fingertips

As specialists in pricing strategies, we take pride in mastering our craft. At the cutting edge of knowledge in this field, our blog offers advice and techniques for effective, dynamic pricing and measurable performance. It's time to turn your prices into a real business lever!

Questions for our pricing experts?

We don't have a dedicated pricing team - how can we still automate and scale up our pricing strategy?

A single dedicated resource is sufficient, and the usage frequency is driven by your pricing agility and the level of automation you're aiming to deploy within the tool. Furthermore, utilization of the application can be a shared commitment across the offer team to effectively streamline the workload associated with price management.

How long is the ramp-up time for your pricing solution implementation?

Rolling out a standard project with Mercio takes a three-month window. If your project has specific needs, our business solution engineers will give you a clear read on the timeline required for a bespoke implementation.

Can Mercio handle massive datasets?

Mercio has proven successful with large volumes, particularly in the DIY sector, where we calculate prices for 400,000 items for a single customer. Our solution enables complex calculations to be performed on the fly. Our customers have seen their simulation times reduced from several hours to just a few minutes. Every day, we generate more than 150 million prices in just a few minutes.

What is the difference between Mercio and a pricing consultant or consulting firm?

Mercio doesn't just offer audits, strategies, and consulting. We put a game-changing pricing software at your fingertips, leveraging the power of AI pricing agents to fine-tune your price points in real-time, based on your product mix, profit targets, and competitor moves across the board.

Let's talk bottom line: what kind of ROI can retailers expect from your pricing and tariffing expertise?

Most of our clients see a return on investment (ROI) in just three months. That's a metric we hang our hat on.

Are we able to work independently at the end of the project?

Over the three-month rollout of our pricing engine, we will get your teams up to speed and walk them through the coming transformation. Our goal is simple: once the solution is deployed, we want you to be fully self-sufficient - or "in the driver's seat"- when it comes to managing your pricing strategies. Nevertheless, we will remain on standby to help you fine-tune your strategy whenever new market dynamics or challenges pop up.

Do you supplement your pricing advice with experts in margins, marketing, and sales?

Our pricing experts are here to be your one-stop shop for tackling any pricing challenge you encounter. We can also dive into broader themes, such as range structures or internal pricing, to ensure you get the best value for money.

How to sustainably steer your pricing strategy with Mercio for maximum efficiency and bottom-line impact.

Mercio enables precise and continuous management of your pricing strategy through features such as

  • price modeling,
  • segment creation,
  • data harvesting,
  • and real-time price updates.

You'll be able to take the operational headache off your plate and zero in on what truly drives the needle: driving foot traffic, building consumer trust, optimizing margin, and mining every untapped opportunity.

Does Mercio allow retailers to fine-tune pricing strategies to match the nuances of each local market?

Yes, Mercio gives you the edge to master your pricing strategy, taking into account the specifics of your markets - be they national, regional, or hyper-local - as well as shopper behavior and the competitive landscape. This is what we call geofencing pricing.

How to pull the right pricing levers to boost performance?

Leveraging granular data analysis and AI agent recommendations, Mercio helps you zero in on the price levers that move the needle for your business objectives.

Implementation completed in 12 weeks, so you can focus on your business

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