Category: News FR

AI & product classification for pricing in the home and DIY sector

This document gathers insights from our team of Big Data and Pricing experts experienced with European retail leaders...

Quel est le point commun entre la formule entrée / plat / dessert que vous avez mangée ce midi, l’offre téléphone / forfait dont vous avez...

The pricing professionals we meet admit that when it comes to putting elasticity into practice, the technological challenge implied...

Do you ever pick up a product that you usually buy in the same store, and put it back on the shelf because you noticed that it was...

Customer is king. And in recent years, some markets have been turned upside down by new entrants that have responded to...

Depuis les années 90, le marketing s’efforce de comprendre le fonctionnement des consommateurs afin de leur vendre mieux...

This article presents an overview of a study carried out by the data scientists from Mercio. Our experts rely on the latest technologies and...

Quels sont les enjeux pour la grande distribution des retombées économiques de la Covid-19, et plus particulièrement pour les...

Choosing the right pricing management and optimization solution can prove to be a real headache. The market is fragmented, with solutions having...

Whether open concept, cubicles or offices, coworkers are typically a few steps away from each other. It reminds us of how inter-connected we...